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Downgrading Your Plan

You can downgrade your plan anytime. Downgrades take effect at the end of your current billing cycle.

Review what you’ll lose:

From → ToWhat’s Lost
Pro → GrowthAPI access, priority support
Growth → StarterFTP delivery, webhooks, reduced feeds/products
Starter → FreeGMC connection, multi-platform, reduced limits
  1. Go to Settings

    Click Settings in the sidebar.

  2. Click Billing

    Select the Billing tab.

  3. View plans

    Click Change Plan.

  4. Select lower plan

    Choose the plan you want to downgrade to.

  5. Review changes

    See what you’ll lose and when the change takes effect.

  6. Confirm downgrade

    Click Downgrade to confirm.

  • Downgrade requested: Immediately recorded
  • Access maintained: Until end of billing cycle
  • New limits apply: Start of next billing cycle
  • Current plan: Growth ($49/mo)
  • Downgrade to: Starter ($19/mo)
  • Billing date: 15th of month
  • Downgrade requested: March 3rd
  • Growth access until: March 14th
  • Starter starts: March 15th

If exceeding new limit:

  • Products over limit become inactive in feeds
  • Data preserved in Feedy McFeed Feed
  • Can be re-activated if you upgrade

Example:

  • Current: 5,000 products
  • Downgrading to Starter (1,000 limit)
  • 1,000 most recently updated products stay active
  • 4,000 products paused

If exceeding new limit:

  • Most recently used feeds stay active
  • Older feeds paused (not deleted)
  • Can be reactivated by upgrading
  • Unused credits don’t transfer
  • New credit allocation starts next cycle

If downgrading to Free:

  • Connection disabled
  • Historical data preserved
  • Can reconnect after upgrading
  1. Review which products will be affected
  2. Decide which feeds are most important
  3. Export any data you want to preserve
  4. Update platform configurations if needed
  1. Excess products automatically paused
  2. Excess feeds automatically paused
  3. Features restricted to new plan level

If you have 10 feeds but downgrading to 3-feed limit:

  1. Decide which 3 feeds to keep
  2. Delete or pause others before downgrade
  3. Or let system auto-select most recent

Changed your mind before the downgrade takes effect?

  1. Go to Settings > Billing
  2. Find scheduled downgrade
  3. Click Cancel Downgrade
  4. Continue on current plan

Special considerations for downgrading to Free:

  • GMC connection disconnected
  • Only Google Shopping platform available
  • 1 feed maximum
  • 100 product limit
  • 50 AI credits/month
  • All product data preserved
  • Feeds preserved (but inactive)
  • Can restore everything by upgrading

No refunds for remaining time when downgrading:

  • You keep access until end of billing cycle
  • New rate applies next cycle

If you need to cancel entirely, see Shopify’s refund policy or contact support.

  • Peak season: Growth plan
  • Off-season: Starter plan
  • Data preserved between changes
  • Evaluated with paid plan
  • Returning to Free to decide
  • Can upgrade anytime later
  • Removed products from Shopify
  • No longer need higher limit
  • Downgrade to save money
  • Ensure you’re not in trial
  • Check for pending payments
  • Contact support
  • Check billing date
  • Verify downgrade date
  • Contact support if incorrect
  • Excess data is paused, not deleted
  • Upgrade to restore access
  • Contact support if data appears missing